Private blog networks are considered a mixed bag by many site owners. While some speak to their power to make a site rank higher, others consider them to possess risks that site owners would rather avoid. Here we will take a look at what PBNs are and why using one is not such a bad idea after all.
What is a Private Blog Network (PBN)?
To put it simply, a private blog network (PBN) is a set of site domains that you own. It does not matter if you host the blogs yourself or if the blogs are hosted freely through services such as WordPress. However, free blogs are not as good as their self-hosted alternatives, luckily, the latter alternative does not usually cost much.
Basically, you create a private blog network by purchasing expired domains that already had visitors, content, and backlinks. These domains cost a few dollars, just as much as you would pay to register a new domain.
PBNs differ considerably from public blog networks. With public blog networks, you can buy links and guest posts, but so can anybody else, which makes the odds that Google will flag these links as inappropriate monumentally higher. In fact, Google has been known to deindex links to public blog networks, which is why any blogger who wants to be on the safe side needs to rely on private blog networks. A highly reliable source of creating PBN is available at https://gopbn.com.
Why to Use Private Blog Networks?
Backlinks are still very important when it comes to perceived site quality. Sites with more links get better rankings because they imply that the site offers valuable content, which is something Google takes very seriously. But it is not always easy to get good backlinks for your site, which is where PBNs come in. They allow you to use powerful backlinking feature in a more convenient manner.
Google considers sites with many links to be more authoritative. More importantly, with a PBN network, you are using links to sites that have not just been launched, but sites that have been around for a while, possess a decent amount of content, and were probably ranked fairly well before their owners let the domains expire.
Another reason you should use private blog networks is the fact that they work superbly. Very few alternative backlinking techniques deliver results that are just as good. The use of PBNs just works. Many people trying to use PBNs are trying to improve search engine rankings on their money sites, which would not rank highly otherwise. PBNs are able to deliver great results, and without having to go through the hustles that come with most alternative backlinking techniques.
Hosting & IPs for PBN
Hosting and IPs of PBN are really crucial as they literally play the biggest role in keeping your PBN safe or leading Google to penalize your PBN. If you have hosted all of PBN sites on the same hosting server and IPs, there is nothing which can save you from getting penalized by Google. Therefore, you must have a hosting package with lots of servers and IPs. One highly valuable resource in this regard is gopbn.com. You can GoPBN without any fear of having same IPs. GoPBN.com is a completely secure service for PBNs.
The CMS
After purchasing the hosting package, what you have to do is start hosting your sites. This will require to choose a Content Management Solution (CMS). The recommended CMSs include WordPress, BlogSpot, Drupal and Joomla. In the case of WordPress CMS, I recommend it to everyone, and you will not have any problems with the variety, or trace to use it because most sites on the network use it and Google also seems to like it, of course, after BlogSpot.
Installing Themes & Plugins
Here the best you can do is use a theme for each site and it can be a free one without any problem. Yes, every blog of your private network has to look real, each and every blog should have a different logo with good navigation and decent theme.
Social Profiles
You should also have a profile on the major social networks at least on major social media networks such as Google Plus, Facebook, Twitter and Pinterest.
Legal Pages
To make it seem more real, make it legal pages such as privacy policy of cookies, conditions of use and contact page.
Generate Content
This is where many people make mistakes and put spun or low quality content which surely does not give a natural look to your PBN websites. Now what we have to do is get quality content only to put on your PBN blogs. The spun and content is strictly a no-no whereas duplicate content is a taboo.
You can also use techniques such as search expired domains in your niche and look in random for content that was published on the expired domains bedsore. Check if it is still indexed or has been used by someone else. If the content is neither indexed nor has been published on any other site, use it on your blogs for private network.